Refuel Mama - Nutrition for Every Stage of Motherhood
Delicious, science-backed nutrition shakes for pregnancy and beyond. Refuel Mama is launching soon.
Why We Created Refuel Mama
During our own pregnancy journey, we realised how little existed for mums who wanted something quick, safe and actually tasty. So we started Refuel Mama — nutritionally complete shakes designed to support women through pregnancy, postpartum recovery and breastfeeding. Think meal replacement, but tailored for motherhood
What Makes It Different?
✓ Balanced protein, fibre, carbs and healthy fats
✓ Pregnancy-safe vitamins & minerals (including folate, iron, iodine)
✓ DHA omega-3 from algae to support baby’s brain development
✓ Free from artificial sweeteners, sucralose or aspartame
✓ Three flavours: Vanilla, Strawberry, Chocolate (launching soon)
“Refuel Mama is exactly what I wished I had when I was pregnant.”
- Ailsa, Founder of Refuel Mama
Why choose Refuel Mama?
| Feature | Refuel Mama | Other Shakes |
|---|---|---|
| Designed for pregnancy & postpartum | ✅ Yes – formulated with mums in mind | ❌ No – generic meal replacement |
| Pregnancy-safe vitamin A | ✅ Only beta-carotene (safe source) | ❌ Preformed retinol (not recommended in pregnancy) |
| Folate (5-MTHF) | ✅ 400 µg (supports maternal tissue growth) | ❌ Often low or synthetic folic acid only |
| Iron & Iodine | ✅ Carefully balanced for pregnancy & breastfeeding | ❌ Often missing or dosed for general population |
| Choline & DHA (algal omega-3) | ✅ Included to support baby’s brain development | ❌ Rarely included |
| Protein quality | ✅ Grass-fed whey blend, complete amino profile | ⚠️ Mixed plant proteins, variable digestibility |
| Sweeteners | ✅ Stevia/erythritol only (no sucralose, aspartame) | ❌ Artificial sweeteners common |
| Flavours | ✅ Milkshake-style: Vanilla, Strawberry, Chocolate | ❌ Chalky or artificial taste |
| Target audience | ✅ Expectant & new mums | ❌ “One-size-fits-all” |
Join Waitlist
Be the First to Know When We Launch!
Join the waitlist today and get early access + exclusive launch offers.